France: The brokerage network of Aviva France sets up an innovative major accounts department

Aviva France, a major operator in life insurance, long-term savings, assets management and damages insurance, has set up an innovative major accounts department for its brokerage network.

Aviva France, a major operator in life insurance, long-term savings, assets management and damages insurance, has set up an innovative major accounts department for its brokerage network. The setting up of this dedicated structure serves to respond to all the specific expectations of re-groupings of broker partners by proposing tailor-made solutions through a single interlocutor.

Patrick Butteau, director of Aviva France’s brokerage network, states: “Today, the brokerage market is evolving within a context of strong concentration, and it has become clearly necessary to set up a dedicated structure, capable of responding to the specific aspects of major brokerage, national structures, franchises, groupings of independent operators and platforms. The launch of the major accounts department demonstrates Aviva’s capacity to proactively set up innovative tailor-made solutions within a market that is in the process of undergoing profound change”.

Major factors of the major accounts department

  • A centralised reactive management in charge of coordinating all projects.
  • The management of several entities within the same company.
  • Response to the legal and fiscal constraints of each.
  • Adaptability of the commissioning structure to the commercial organisation of each group.
  • National or local leadership differentiated in accordance with the expectations of each entity of the same group.

-ends-

Press contacts:
Dominique Eluau 
Telephone: +33 (0)1 76 62 67 19 
Email: dominique_eluau@aviva.fr  

Estelle Joubert        
Telephone: +33 (0)1 76 62 57 86 
Email: estelle_joubert@aviva.fr

Notes to editors:

About Aviva

Aviva is the sixth largest insurer in the world* with more than 44.5 million clients spread over Europe, North America and the Asia-Pacific zone. The major sectors of the Aviva group are life insurance and long-term savings, assets management and damage insurance, with a total turnover of €55.4 billion and €468 billion of assets under management on 31 December 2010. Aviva is the most important insurer in the United Kingdom and one of the major life and retirement savings insurers in Europe.

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With more than 185 years of experience in France, Aviva is positioned among the top 10 insurance market players. Aviva France offers a complete range of products to three million clients, individuals, and small and medium businesses.

The company is distinguished by a solid and profitable model of multi-distribution (875 general agents, 1800 agency collaborators, 1,000 brokers, 400 life consultants, and 800 consultants in UFF management). Aviva France also has partners such as the AFER, the largest savers’ association in France, the Crédit du Nord Group, and vehicle manufacturers. Aviva directly employs more than 4,700 collaborators.

On 31 December 2010, it recorded a consolidated turnover of €7 billion and a net profit in IFRS accounting base of €424 million. The company had €80 billion of assets under management on 31 December 2010.

For further information on Aviva France, consult www.aviva.fr/assurances/assureur-aviva/aviva-presse.

* on the basis of gross world premiums issued on 31 December 2010.

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