France: Aviva launches a new insurance policy for the self-employed - Aviva Retraite Madelin

Aviva France, a major player in life insurance and long-term savings, asset management and non-life insurance, is announcing the launch of Aviva Retraite Madelin.

Aviva France, a major player in life insurance and long-term savings, asset management and non-life insurance, is announcing the launch of Aviva Retraite Madelin. Following the Madelin law, introduced in France to provide a boost to small businesses, this new-generation life assurance policy allows self-employed professionals to have a personal pension and access a wide range of additional options tailored to their specific needs.

The key benefits of Aviva Retraite Madelin

  • Security: a guaranteed mortality table for the policyholder and his/her spouse in case of a survivor annuity. This table, used to calculate the annuity, protects against the risk of a fall in the conversion rate of the pension fund into an annuity, in the likely event of an increase in life expectancy.
  • Flexibility: five payment methods for benefits paid in the form of a life annuity.
  • Greater protection: two additional options to help cope with life's surprises are added to the complementary death cover, designed to ensure that beneficiaries receive capital payments under optimum conditions.
    • A repayment guarantee which ensures that regular payments continue in the event of sickness or accident.
    • An indemnity bond which ensures that regular payments are covered in the event of death or total and irreversible loss of independence for the life of the policy.
  • Optimised financial management: introduction of three financial options to boost savings management.
    • Progressive Investment Plan (PIP), invested in accumulation units to balance market fluctuations over the long term.
    • Automatic Readjustment so that the pension fund is automatically balanced between different investment vehicles.
    • Attenuation allows capital gains on accumulation units to be secured by automatically switching to euro funds.

Quality of financial management over the long-term
The portfolio of investment funds available with the Aviva Retraite Madelin policy is enhanced by the renowned expertise of Aviva Investors France, which over the past 10 years has garnered a string of some 60 awards from the financial press for the consistency and quality of its management.

Good advice
Aviva is unique in its good advice approach, which is based on personal guidance for the customer. It includes:

  • Providing free information in the form of a pension statement and guidance via the website www.questions-et-retraite.fr
  • Guiding customers when selecting investments and deciding on asset allocation, depending on their investor profile.

"This new policy marks the next step in the ongoing modernisation of our products and strengthens our position in the self-employed market, traditionally a strong segment for Aviva, its partner agents and brokers. At a time when pensions are constantly in the news, we offer a real response to the client's expectations", said Jean-Pierre Menanteau, Chairman and CEO of Aviva France.

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For more information please contact:

Dominique Eluau (Aviva) – 01 76 62 67 19 – Email: dominique_eluau@aviva.fr

Valérie Dudoit (HDL Communication) – 01 58 65 20 16 – Email: vdudoit@hdlcom.com

About Aviva
Aviva is the world’s sixth-largest insurance group*, with more than 53 million customers across Europe, North America and the Asia Pacific region. Aviva’s principal business activities are: life insurance and long-term savings, fund management and general insurance. As at 31 December 2009, Aviva had a total turnover of €51.3 billion, with €426 billion in assets under management. Aviva is the largest insurer in the United Kingdom and one of the leading providers of life insurance and pension products in Europe.

The Aviva media centre at www.aviva.com/media contains images and all the press releases and product information for the Aviva Group. Videos are available at www.aviva.com/media/b-roll-library/. You can follow Aviva on Twitter at: www.twitter.com/avivaplc.

With more than 180 years’ experience in France, Aviva is among the top ten players in the insurance market. Aviva France has a solid and profitable multi-distribution model based on a comprehensive range of products, mainly intended for consumers and SMEs. Some 900 insurance agents, 1,800 branch staff, 400 life insurance advisers, almost 900 wealth management advisers (Union Financière de France) and more than 1,000 active partner brokers are on hand to serve 3 million customers every day.

Aviva has developed unique expertise in building effective partnerships for the benefit of its customers, particularly with AFER, the largest savings association in France, and the Crédit du Nord, Société Générale and Ford groups. Specialising in unit-linked products, Aviva is recognised for the excellent performance of its long-term funds, the quality and innovation of its products, and solid commitment to customers through its Good Advice approach.

Aviva France is a socially responsible company and has developed initiatives that include reducing and neutralising its CO2 emissions, supporting more than 250 projects to help children and the elderly through the Aviva Foundation, and implementing an acclaimed diversity policy. The Aviva Group directly employs more than 4,700 staff in France.

As at 31 December 2009, Aviva France reported consolidated sales of €6.7 billion and an IFRS-based net profit of €390 million. The company had €77.4 billion in assets under management as at 31 December 2009.

*Based on gross worldwide premiums at 31 December 2009.

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