In order to increase our efficiency still further and promote the Aviva brand, La Paix will become a self-standing division of Aviva Assurances.
La Paix, a subsidiary of the Aviva group, stands out on the French market with its:
- High level of customer satisfaction, with a dispute management service which was awarded eight out of 10 in 2008 in a survey carried out by the independent consumer organisation BVA and its own customers, in whose favour 86% of amicably settled cases were found.
- Good Advice approach, which aims to find fast and amicable solutions wherever possible: 80% of dossiers are dealt with amicably, reducing dispute time to an average of nine months, compared to two to three years in cases where the dossier is elevated to litigation status.
- Partnership-rich multi-distribution model: 75% of turnover is generated by general agents employed by Aviva and Eurofil, a subsidiary of Aviva, and 25% by partners from the world of banking, brokerage and mutual insurance companies.
- Modernised processes leading to increased reactivity and reliability: computerised management of dossiers, Internet correspondence, online legal information databases helping to support an impressive volume of activities: by the end of 2009, Aviva Protection Juridique advisers will have taken more than 175,000 telephone calls and dealt with more than 28,000 complaints.
- Observation of the strictest standards of professional ethics regarding the other activities of the group.
- High-quality service with ISO 9002 certification from AFAQ since 1997 and ISO 9001 Version 2000 since 2002.
In order to increase our efficiency still further and promote the Aviva brand, La Paix will become a self-standing division of Aviva Assurances, the property and casualty insurance arm of Aviva France, and from now on will carry out its activities under the brand name Aviva Protection Juridique.
In the process of the name change, perfect and transparent continuity is guaranteed for all customers, whether they already had a contract in place with La Paix or enjoy legal and fiscal protection guarantees under their Aviva contracts. These guarantees are transferred in full to Aviva Assurances and will be carried out identically.
"In a French society which has been growing increasingly litigious over the last several years, Aviva's legal and fiscal protection activities have played a key role by offering access to the law to the highest possible number of people at a reasonable cost," said Jean-Pierre Menanteau, CEO of Aviva France.
"Bringing our legal and fiscal protection activities under the Aviva brand is a clear part of our strategy to promote our knowledge and seek greater visibility for our brand. La Paix has a rich history in our country since 1881. Aviva Protection Juridique will continue and build upon La Paix’s excellent work serving its customers and the Aviva group hopes to continue to bring these customers, wherever they are in the world, prosperity and peace of mind."
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Press contacts:
Dominique Eluau (Aviva)
Telephone: 01 76 62 67 19
E-mail: dominique_eluau@aviva.fr
Agnès Busson (Aviva)
Telephone: 01 76 62 45 16
E-mail: agnes_busson@aviva.fr
Valérie Dudoit (HDL Communication)
Telephone: 01 58 65 20 16
E-mail: vdudoit@hdlcom.com
Notes to editors:
About Aviva
Aviva is the world's fifth-largest insurance group*, serving 50 million customers across Europe, North America and Asia Pacific. Aviva's principal business activities are long-term savings, fund management and general insurance, with a total turnover of €64.3 billion and €393 billion in assets under management at 31 December 2008. Aviva is the largest insurer in the United Kingdom and one of the principal providers of life insurance and pension products in Europe. Aviva group images and press releases are available at the Aviva media centre at www.aviva.com/media.
With more than 180 years' experience in France, Aviva is among the top 10 players in the insurance market. Aviva France stands out from the crowd with its solid, balanced and profitable multi-distribution model based on a full range of products aimed mainly at individuals and small and medium-sized enterprises: nearly 900 general agents, 1,800 branch staff, 400 life advisers, nearly 900 asset management advisers (Union Financière de France) and 1,000+ active partner brokers at the service of 3 million clients every day.
Aviva has developed unique expertise in building effective partnerships for the benefit of its clients, particularly with AFER, the largest savings association in France, and the Crédit du Nord, Société Générale and Ford groups.
Specialising in unit-linked products, Aviva is recognized for the excellent performance of its long-term funds, the quality and innovation of its products and solid commitment to its customers through its "Good Advice" approach.
Aviva France is a socially responsible company and has developed initiatives that include reducing and neutralising its CO2 emissions, supporting more than 250 projects to help children and the elderly through the Aviva Foundation and implementing an acclaimed diversity policy. The Aviva Group directly employs more than 4,700 staff in France.
At 31 December 2008, Aviva France reported consolidated sales of €6 billion and an IFRS-based net profit of €130 million. The company had €69.6 billion in assets under management at 31 December 2008.
*based on gross worldwide premiums at 31 December 2008.