UK: Company car drivers accept hard action needed to end congestion misery

More than two-thirds of company car drivers are now prepared to accept draconian measures to tackle congestion, new research reveals.

More than two-thirds of company car drivers are now prepared to accept draconian measures to tackle congestion, new research reveals.

They are prepared to do a deal with government on road pricing but their support depends on the terms offered in return – concessions on motoring taxes and improvements in public transport and the road network.

The RAC Report on Motoring 2006 – an annual in-depth index of the views of UK motorists – reveals:

  • 83% of fleet drivers perceive that congestion is getting steadily worse
  • And nearly half of fleet drivers (48%) support a road pricing scheme using precise telematics technology.

The research suggests that company car drivers are clear about the deal they want – nearly two-thirds require a trade off on motoring tax, 56% expect investment in existing roads and 67% say improvements in public transport are crucial. Telematics technology is also popular with motorists, and extending its benefits to include other options such as in-car panic buttons could create a more positive reception for technology-led road pricing schemes.

Using the report findings, RAC is now calling on the government to:

  • Take positive action by offering financial trade-offs to company car drivers to make a persuasive case for road pricing 
  • Commit to improvements in public transport
  • Work more closely with employers to improve workplace travel plans
  • Lead the debate to mandate in-car technology and provide incentives to motorists to encourage take up.

Debbie Hewitt, managing director, RAC comments: "Company car drivers are sending a clear signal to government that road pricing is a more palatable solution than it has been for the growing problem of congestion – but they are looking to strike a deal. Government must act now to seize this opportunity to win over road users. Company car drivers themselves are telling us that there is wide scope to gain their support, but it is critical that policymakers adopt a fair basis for charging, review the impact on current motoring taxes and promote the technological benefits of a road pricing system for the idea to become a reality."

Doing a deal
Critics suggest road pricing simply extracts more money from motorists. Nearly two-thirds of company car drivers reveal that a financial trade-off on the motoring tax burden is crucial for any scheme to get off the ground.

The road network’s struggle to keep pace with congestion is a source of great frustration for business drivers and potentially damaging for economic growth in the UK. In return for their support, more than half (56%) of them stress that money raised from road pricing must be reinvested in improving existing roads.

English regions have allocated 72% of their transport budgets to roads, with the East Midlands and South East directing as much as 95%1. However the acceptability of road pricing will depend on a reliable and affordable alternative. Improvements in public transport are also vital if the scheme is to prove successful.

Fair and square
The basis for charging under road pricing is uncertain with feasibility studies2 suggesting up to Ł1.34 a mile on the busiest roads at peak times. Many fleet drivers say that to succeed, the scheme must be calculated on a fair basis. 45% believe that annual mileage is the most effective method.

In another strong message for Government, more than half (56%) of business drivers think charges for using town centre roads are unfair. Slightly more (58%) believe that higher charges during rush hour are unjust and 56% are against charging for motorway use.

Tempting technology
With global positioning systems likely to underpin any charging scheme, the report reveals that advanced technology is a great way for government to win fleet drivers round.

Road pricing would be received even more positively if the technology also offered a number of driver-friendly features. Anti-theft tracking is the most highly valued facility with 88% of fleet drivers indicating they would like one. Other attractive features include re-routing gizmos to avoid hold-ups (82%) and a panic button that raises the alarm in an emergency (70%).

A full version of the report can be downloaded from www.racnews.co.uk.

-ends-

For more information:

RAC Press office contact
Jon Clements or Ruth Devlin at Staniforth on 0161 919 8495

Jenny Chapman or Adam Cracknell at RAC Press Office on 01603 684224 or 01603 684916

Notes to editors:

1Road schemes steal from public transport in regional carve-up of transport funding: press release issued by Transport 2000, Friday 10 February 2006.

2 Taken from speech by former transport secretary Alistair Darling for the Social Market Foundation examining the need for road pricing and its potential benefits – 9 June 2005.

Morpace International interviewed 1,000 regular drivers ( defined as driving at least once a month) face to face at home during January and February 2006 in the UK. The RAC Report on Motoring is an annual piece of in-depth research on the views of UK motorists. The report surveys and analyses the state of motoring today and provides a clear view of how motorists view the numerous challenges of driving and possible solutions. Topics covered include congestion, technology, green motoring and road safety.

About RAC
With around seven million members, RAC is one of the UK's most progressive motoring organizations, providing services for both private and business motorists. Whether it's roadside assistance, windscreen repair and replacement, learning to drive, vehicle inspections and checks, legal and financial services or up-to-the-minute traffic and travel information - RAC is able to meet motorists’ needs. RAC incorporates BSM, RAC Auto Windscreens, RAC Direct Insurance and HPI.

Aviva bought RAC in May 2005. The acquisition brings together RAC's powerful brand and customer base with the expertise and leading position in motor insurance of Norwich Union Insurance (part of Aviva). Norwich Union is the UK's largest insurer, insuring one in seven motor vehicles and with a market share of around 14%.

Related news