Cumberland Building Society, the UK’s 21st largest, has announced that it has entered into a distribution relationship with Norwich Union Life for the sale of Norwich Union Life’s life, pensions and investment products.
Cumberland Building Society, the UK’s 21st largest, has announced that it has entered into a distribution relationship with Norwich Union Life for the sale of Norwich Union Life’s life, pensions and investment products.
Cumberland, whose head office is in Carlisle, has 34 branch offices and 12 estate agency offices.
This new partnership brings to 20 the number of building societies tied to Norwich Union.
John Leveson, deputy chief executive of Cumberland, said: "This is a great opportunity for us to work with Norwich Union and drive forward our business in what is a rapidly changing market place.
Douglas Ballantyne, director of Norwich Union, said: "We are delighted to welcome Cumberland Building Society to Norwich Union Life and look forward to working with them to develop their financial services business."
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Notes to Editors
- Norwich Union is the UK’s largest insurer. It is a leading provider of life, pensions and investment products and one of the leading IFA providers. IFAs provide around 70% of the company’s long-term savings business.
- Norwich Union has strategic alliances with building societies and other leading UK brand names including Tesco Personal Finance and The Royal Bank of Scotland Group.
- Norwich Union’s news releases and a selection of images are available from Aviva's internet press centre at www.aviva.com/media.