Norwich Union has launched a range of segment-specific commercial products to provide businesses with cover specifically tailored to their needs.
Norwich Union has launched a range of segment-specific commercial products to provide businesses with cover specifically tailored to their needs.
To reduce intermediaries’ administration time, new enquiries can be submitted via new e-enquiry forms, either electronically or printed off as a hardcopy.
The form can then be used as the basis of the contract with the addition of a one-page declaration avoiding the need to complete a proposal form.
This approach enables intermediaries to tailor a wide choice of covers to the specific needs of different market sectors.
Said David Read, head of commercial product management at Norwich Union: "Different businesses have different insurance needs.
"Rather than adopt a one size fits all approach we have taken Norwich Union’s target market segments and developed products to meet these customers’ individual needs."
The new product range also offers GISC-friendly product literature to help intermediaries comply with the commercial code.
The 'Commercial Toolkit' has been designed by Norwich Union following extensive market research into market segmentation and intermediary and customer requirements.
Available at www.norwichunion.com/e-broking, the toolkit provides information on the commercial market segments and includes an overview of each sector, a summary of cover, risk management advice and details of the services available.
The new products have been specifically designed to meet the needs of the following market sectors: property owners, industry, services, retail and wholesale, leisure and wellbeing, construction, motor trade and agriculture.
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For further information, please contact:
Alison Owen at Staniforth on 0161 274 0100 or David Ross at Norwich Union on 08703 66 68 65/07786 526350.
Notes to editors
- Norwich Union is the UK's largest insurer with a market share of around 14 per cent
- With a focus on insurance for individuals and small businesses, Norwich Union insures:
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- - one in five households
- - one in seven motor vehicles
- more than 800,000 businesses
- Norwich Union products are available through a variety of distribution channels including brokers, corporate partners such as banks and building societies and Norwich Union Direct.
- Norwich Union’s news releases and a selection of images are available on the Aviva internet press centre at www.aviva.com/media.
- An ISDN facility is available for studio quality broadcast. Call the press office on 08703 66 68 68
For all life & pensions media enquiries 08703 66 68 73
For all other media enquiries 08703 66 68 68