France: Aviva France announces the appointment of Bruno Seguins as commercial director

Aviva France, a major player in life assurance and long-term savings, fund management and general insurance, has announced the appointment of Bruno de Seguins as its commercial director.

Aviva France, a major player in life assurance and long-term savings, fund management and general insurance, has announced the appointment of Bruno de Seguins as its commercial director. A member of the executive committee, Bruno de Seguins will report to Philippe Maso y Guell Rivet, chief executive of Aviva France.

Bruno de Seguins will assume the role of commercial director of Aviva France on 1 October next year. He replaces Nicolas Schimel who, amongst others, is joining the CEO’s office of the UFF. Aged 52, Bruno de Seguins has a Master’s degree in private law from the University of Toulouse, he started his professional career as a commercial inspector within the general agents’ network at Abeille Assurances, the former name of the Aviva Assurance general insurance network.

He was then successively appointed regional representative then network director of general agents before becoming commercial director of Aviva Assurances in 2003. He joined the executive committee as deputy director for distribution in April 2011.

Philippe Maso y Guell Rivet, chief executive of Aviva France: “I am delighted that Bruno has accepted this new position on Aviva France’s management team. I know that we can count on his perfect knowledge of our distribution networks and that we can build on the work he has already accomplished, particularly regarding Aviva’s general agents’ network where he has been commercial director for seven years, to meet the challenges ahead.

"I would also like to acknowledge and warmly thank Nicolas Schimel for his dedication to the success of the Aviva France distribution teams and for all the expertise he has been able to provide them over recent years. I wish him every success in the new challenges awaiting him, especially at the head of the UFF.” 

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Press contacts:
Dominique Eluau 
Telephone: +33 (0)1 76 62 67 19 
Email: dominique_eluau@aviva.fr

Notes to editors:

About Aviva
Aviva is the sixth largest insurer in the world* with more than 53 million clients distributed throughout Europe, North America and Asia Pacific region. Aviva’s principal business activities
are life insurance and long-term savings, fund management and general insurance, with a total turnover of €55.4 billion and assets of €468 billion being managed at 31 December 2010. Aviva is the largest insurer in the United Kingdom and one of the leading providers of life insurance and pension products in Europe.

The press area www.aviva.com/media comprises images and all the press releases and product information for the Aviva group. Videos are accessible via www.aviva.com/media/b-roll-library/.  To follow Aviva on twitter: www.twitter.com/avivaplc.

About Aviva France
With over 185 years’ experience in France, Aviva is among the top 10 players in the insurance market. Aviva France offers a full range of products to three million customers, individuals, small and medium businesses.

The company is distinguished by a strong and profitable multi-distribution model (875 general agents, 1,800 branch staff, 1,000 brokers, 400 life advisers, 800 UFF management consultants). Aviva France’s partners also include AFER, the leading association of savers in France, Groupe Crédit du Nord and motor manufacturers. Aviva directly employs more than 4,700 staff.

At 31st December 2010, it registered a consolidated turnover of €7 billion and an IFRS operating profit of €424 billion. The company managed assets worth €80 billion at 31st December 2010.

*based on gross worldwide premiums issued on 31st December 2010.