Aviva Lithuania staff and financial consultants donated 10 litres of blood.
Aviva Lithuania staff and financial consultants donated 10 litres of blood.
On Monday the central office of Aviva Lithuania, the life insurance and pensions company, was temporarily turned into a mobile ward. For a few hours, there were conversations about blood, surgeries, and saved lives and, in the office's corridors, staff and financial consultants with bandaged hands, carrying newly received blood donor certificates, their eyes shining with pride: "I just saved somebody's life."
During the blood donation campaign that was organised for the fourth year in a row, 22 financial consultants and staff donated 10 litres of blood. According to the blood centre employees, one person's blood may save several lives. Around 100 more company employees all over the country are planning to donate blood during the campaign which will continue until the end of July.
"We are happy to have united our company staff in an honourable and meaningful deed that each of us alone might not have found the time or courage to accomplish. Humanity – caring for other people's lives, well-being, and health – is the cornerstone of our company's life insurance practice", said Aviva Lithuania director general, Asta Ungulaitienė.
"Unfortunately, the National Blood Centre has been hit by the financial crisis, too. After financing for the centre was reduced, we had to limit the number of paid donors, but there are many more people now who want to give blood in exchange for money. We are in a difficult situation: there is a shortage of blood donors, but financing has been reduced, so every voluntary donation is very precious. We hope that other companies in our country will follow Aviva Lithuania’s example," said Ona Jūratė Speičienė, donation organiser from the National Blood Centre.
There is a shortage of blood donors all over the world, but in our country the indifference is especially visible: as many as 60% of citizens could donate blood, but only 2.75% actually do.
Aviva Lithuania actively operates in the area of social responsibility: it constantly initiates and carries out public projects. It has received a National Award and was named socially responsible company of the year.
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For further information please contact:
Vaidotas Aleksiūnas
Head of marketing and public relations
Telephone: (8 5) 269 0620
Mobile: 8 682 222 01
E-mail: vaidotas_aleksiunas@aviva.lt
Indrė Minderienė
Chief communications expert
Telephone: (8 5) 269 0610
E-mail: indre_minderiene@aviva.lt