An independent national survey has shown that 72% of Australian financial advisers want greater integration of financial planning software and platforms.
An independent national survey[1] has shown that 72% of Australian financial advisers want greater integration of financial planning software and platforms.
“We recognised this need more than two years ago,” said Aviva’s Bruce Hawkins, general manager client services. “Our focus has been on fully integrated software and this was recently recognised when Investment Trends’ national analysis[2] praised Aviva’s n-link software as a leader in online transactions.”
It was the second consecutive year that n-link earned top ranking in this area of the national analysis, which researched Australia’s premier 13 financial services software products.
n-link is Navigator’s adviser software package, providing online tools which make doing business with Navigator easy for advisers.
The October 2005 analysis ranked Aviva’s online transaction service as a market leader – and first-ranked in the "general features" category. The analysis compares software systems and is an annual benchmark for the financial services industry.
The analysis also highlighted that Navigator’s Aviva’s n-link rated better than the industry average for product management, practice management and marketing services.
Mr Hawkins, said: “n-link’s efficient client management and administration tools save advisers time and frustrating paperwork through on-line transaction facilities and financial planning tools.”
The tools available via n-link include financial planning, on-line transaction and access to real-time client information and reporting.
Mr Hawkins, said: “Together, these tools provide advisers with quick and easy access to the latest client information and investor reporting, combined with the ability to transact on their clients’ accounts in a timely and efficient manner.
“We are constantly updating and improving the service. Already this year we have enhanced access to investor reports, made transactions easier and introduced a portfolio diagnostic tool,” he said.
“A further testament to the success of n-link is its use by advisors, with more than 50% of investment transactions being submitted online this year. Clearly advisers have embraced the technology and are benefiting from the n-link software.”
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[1] December 2005 Investment Trends Planner Technology Report, released February 2006.
[2] October 2005 Investment Trends Planning Software Competitive Analysis Report.
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Simon Morgan
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Notes to editors:
- Aviva Australia is a group of two specialist financial services companies: Navigator and Norwich Union Life Australia Ltd. Portfolio Partners is the Australian funds management arm of Aviva plc. Through these companies we provide products and services in the areas of wealth creation and wealth protection for more than 300,000 customers throughout Australia.
- Globally, Aviva Australia is part of Aviva plc, the world's sixth largest insurance group, the largest insurer in the UK and one of the top five life companies in Europe. Aviva was formed in May 2000 through the global merger of CGU plc and Norwich Union plc.
- Aviva is a leading provider of life and pensions products to Europe and has substantial businesses elsewhere around the world. Its main activities are long-term savings, fund management and general insurance. It has premium income and investment sales from continuing operations of A$77.6 billion, and more than A$683.9 billion of assets under management (as at 9 January 2006). The group has approximately 59,000 employees and 30 million customers worldwide.
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