Aviva has agreed to be the title sponsor of Singapore's Ironman 70.3 competition on 2 September, as part of its ongoing support for Singapore's sporting scene.
Aviva has agreed to be the title sponsor of Singapore's Ironman 70.3 competition on 2 September, as part of its ongoing support for Singapore's sporting scene.
The event will be Singapore's first Ironman 70.3, and the first ever to take place in Asia. Around 800 participants will cover a course centred on the Marina Bay area. They will each swim 1.9km, cycle 90.1km and run 21.1km, adding up to 70.3 miles - hence the name Ironman 70.3.
Charles Anderson, Aviva Asia's managing director, said: "Aviva's sponsorship of the Ironman is an association with endurance races and multi-sports at the highest level. This is in line with Aviva's strategy to use sports to communicate what we stand for - and that is performance based on a healthy, positive and balanced lifestyle. For participants on the lookout for new challenges, the Ironman 70.3 definitely fits the bill."
Teo Ser Luck, Singapore MP and parliamentary secretary for the sports ministry, is the patron of this event. Mr Teo said: "The event is a major milestone on our sporting calendar and the world Ironman 70.3 triathlon series. It shows the success of the ‘3P' partnership - between people, private and public sectors. I would like to commend the efforts of the organisers who have worked with the Singapore Sports Council and sponsors to put Singapore on the world map for endurance races."
Singapore will be the sole Asian qualifying round for the Ford Ironman World Championship 70.3. Just 75 places are open to contestants in the world final.