Our business

Women in Finance Charter

Inspiring women at Aviva

The UK government’s Women in Finance Charter commits financial services firms to support women’s progression into senior roles.

Taking on the role of Women in Finance Charter Champion is a huge honour but also a huge responsibility. Ensuring women have as many opportunities as men in financial services is critical. It’s critical for women. It’s critical to the future of UK financial services. And a successful, inclusive, financial services industry is critical to a revitalised UK economy.

There are still far too many barriers blocking women’s progress in financial services. We’ve got to work quicker and harder. Now is the time for less talk, more action.

Our commitment to be a responsible organisation ties in well with the aims of the Charter. We’re delighted that we’ve already achieved our initial targets as a charter signatory:

Women in finance logo
  • For women to make up at least 30% of our Group Executive Committee (consistent with our 30% Club commitment in 2016).
  • To establish the Women in Leadership programme as a key initiative for developing a pipeline of leaders at Aviva who are women. 40% of participants have progressed into new roles since we launched in 2016.

Looking ahead

Women and men at an office desk

In 2021, we continue our commitment to develop programmes which help advance women at all levels, thereby strengthening our talent pipelines to senior management.

We have successfully increased our female leadership* to 33% from 31.99% when we first joined the Charter, and we believe that increased gender diversity not only lends us business benefits but also has a wider impact on society and the economy.

* Leaders are defined as Head of and above.

  • Our Emerging Leaders programme invites employees to self-nominate and inclusion is considered as part of our selection process.
  • This year we have also launched Aviva University which empowers colleagues to educate themselves and progress their learning to develop their career in a way that satisfies their own ambitions.
  • Aviva Investors have implemented a structured mentoring programme. This initially focused on senior female leaders, and later expanded to the broader population. 

Leadership lessons: have confidence in yourself

Amanda Blanc, Group CEO, shares some leadership advice with Marta Stawski from Aviva Canada in this short film.

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We're in the top 50

We are proud to have been named in the Times Top 50 Employers for Women 2021, compiled by gender equality experts at Business in the Community.