Our strategy, values and social responsibility.
Our customers don’t have to worry about the bumps in life’s road. They can count on us to help plan the journey, and if something goes wrong, we will be with them to put it right.
It will take people, like you, to make this happen.
We give our people the freedom to act in line with our values to create an environment in which they can thrive.
The power of our values comes from their simplicity. They bring to life some simple truths about what it means to work here, both today and in the future.
Care: we understand the positive difference we make in our customers’ lives every day. We truly listen to see beyond the policyholder to a person with plans and dreams. We solve problems for our customers, and for each other we build relationships that no-one else can.
Commitment: we stand up for what we believe in. We act with courage, keep our promises and take ownership of our work. We understand the impact we have on the world and take seriously the responsibility that brings with it. We will play our part in tackling the climate crisis.
Community: we recognise the strength that comes from working as one team, collaborating and winning together for Aviva, for each other and for our customers. Our strength comes from our connection – to each other, to our customers and partners and to the communities around us.
Confidence: we believe that the best is still to come – for our customers, our people, and society. We’re not just here for now; we’re here to imagine and to innovate for the future. We are brave and passionate, setting new standards for ourselves and the competition.
Our social responsibility
We use bright ideas to tackle the important issues of our time for you, your communities and our world. Like backing ideas that can inspire stronger communities, and going the extra mile to help you protect your health, home and financial security.
We use our expertise to simplify and inspire action around climate change, and help us all live well for longer. We challenge our industry to do better, to make financial services work in everyone’s best interests. Bright ideas for your life, your communities and our world.