Direct Line news

Direct Line Group reports its gender pay gap

Direct Line Group reports its gender pay gap and as of April 2018 our median gender pay gap stood at 15.4%. Our median bonus gap figure stood at 36.6%. These figures are broadly comparable to last year and Direct Line Group remains determined to reduce the gender pay gap.  

The pay and bonus gaps reflect the disproportionate representation of women across certain areas and levels of the business. We have been working hard to tackle this throughout the business and have many initiatives across the business. These include raising greater awareness of our engineering graduate programme to drive diversity in an area of our business where we struggle to recruit women, introducing our ‘My Life’ policies which offer flexible parental leave policies and offering female leadership development programmes to help high potential females progress into senior leadership roles.

Penny James, Chief Financial Officer, and CEO-designate at Direct Line Group commented, “Often women won’t naturally push themselves forward and as we progress through our careers, it’s important that we are challenged and supported in equal measure. As a company we recognise that to enable you to fulfil your potential, we need to support you through the different stages of your career. This year we’ve launched several initiatives to give women the best environment to succeed. Our pay and bonus gaps reflect the uneven distribution of women across all levels of the business. It is this talent gap that we are working hard to tackle. I am determined to build on the progress we’ve already made and reduce our gender pay gap. It’s not only the right thing do but it will make for a better and more successful business”.

Direct Line Group will continue to develop the initiatives that we have in place to create an inclusive environment for everyone who works here.  

To find out more and read the full report click here

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For more information please contact:

Ani Cara

External Affairs Executive

Direct Line Group

External: 01651 833 704

Internal: 3433704

Email: ani.cara@directlinegroup.co.uk

Direct Line Insurance Group plc

Direct Line Group is headquartered in Bromley. Through its number of well known brands the Group offers a wide range of general insurance products to consumers. These brands include Direct Line, Churchill and Privilege. The Group also provides insurance services for third parties through its partnerships division, Direct Line Group Partnerships. In the commercial sector, the Group's NIG and Direct Line for Business operations offer insurance products for businesses distributed through brokers or direct, respectively.

Notes to editors:

  • We are the UK's only diversified insurer and we operate in the UK, Ireland and Canada. We also have international investments in India and China.
  • We help our 25.3 million customers make the most out of life, plan for the future, and have the confidence that if things go wrong we’ll be there to put it right.
  • We have been taking care of people for more than 325 years, in line with our purpose of being ‘with you today, for a better tomorrow’. In 2025, we paid £31.9 billion in claims and benefits to our customers.
  • Aviva is a Living Wage, Living Pension and Living Hours employer and provides market-leading benefits for our people, including flexible working, paid carers leave and equal parental leave. Find out more at www.aviva.com/about-us/our-people/
  • As at 30 June 2026, total Group assets under management at Aviva Group were £479 billion and our estimated Solvency II shareholder capital surplus was £6.8 billion. Our shares are listed on the London Stock Exchange and we are a member of the FTSE 100 index.
  • For more details on what we do, our business and how we help our customers, visit www.aviva.com/about-us
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