Direct Line news

Direct Line Group opens its new office in bristol

Direct Line Group is pleased to announce the opening of its new Bristol office, The Core, on 40 St Thomas Street.

As the home to many of our sales, service and claims teams, our new Bristol office is a key location for Direct Line Group and is one of our largest sites, with over 1,000 employees. The Bristol office also hosts our Direct Line for Business brand, which in 2017 expanded its small business cover with the launch of specialist Hair and Beauty insurance and Bed & Breakfast insurance.

The Group is keen to hire in Bristol and across the country. We currently have 130 open vacancies across all areas of the firm, ranging from technicians in our accident repair centres, customer services advisors in our offices and technical experts in our specialist teams.

We are confident that our engaging office and inclusive people strategy will help us attract the best and the brightest Bristol has to offer. The new office supports the Group’s aim of making it easier for our people to perform with a more collaborative, agile and customer centric culture.

We are trialling new ways of working in Bristol and our workspaces have been designed to excite and engage our people as part of a modern Direct Line Group. We have created an environment that empowers people to live and work at their best. One where everything employees need is easily accessible with a variety of workspaces to support collaboration, meetings, flexible working and fun.

Connectivity has been built into the office as standard and new technologies are embraced and maximised to enable flexible and efficient ways of working.

Paul Geddes, Direct Line Group CEO commented: “Bristol is a key location for us and we are excited about opening our new office in the city. The Core has been built around how we are looking to shape our technology and workspaces for the future. We are determined to make Direct Line Group a great place to work and provide an environment that brings people together and adds to the community.

For further information, please contact:

Ngozi Emeagi
Senior Financial Communications Manager
Tel: +44 (0) 1651 831723
Mob: +44 (0)7827 280 978

Direct Line Insurance Group plc

Direct Line Group is headquartered in Bromley. Through its number of well known brands the Group offers a wide range of general insurance products to consumers. These brands include Direct Line, Churchill and Privilege. The Group also provides insurance services for third parties through its partnerships division, Direct Line Group Partnerships. In the commercial sector, the Group's NIG and Direct Line for Business operations offer insurance products for businesses distributed through brokers or direct, respectively.

Notes to editors:

  • We are the UK's only diversified insurer and we operate in the UK, Ireland and Canada. We also have international investments in India and China.
  • We help our 25.3 million customers make the most out of life, plan for the future, and have the confidence that if things go wrong we’ll be there to put it right.
  • We have been taking care of people for more than 325 years, in line with our purpose of being ‘with you today, for a better tomorrow’. In 2025, we paid £31.9 billion in claims and benefits to our customers.
  • Aviva is a Living Wage, Living Pension and Living Hours employer and provides market-leading benefits for our people, including flexible working, paid carers leave and equal parental leave. Find out more at www.aviva.com/about-us/our-people/
  • As at 30 June 2026, total Group assets under management at Aviva Group were £479 billion and our estimated Solvency II shareholder capital surplus was £6.8 billion. Our shares are listed on the London Stock Exchange and we are a member of the FTSE 100 index.
  • For more details on what we do, our business and how we help our customers, visit www.aviva.com/about-us
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