Aviva Life Insurance has yet again embarked on its expansion plans. The company today announced that it will be opening 13 new branches in the year 2005 taking its current strength from 24 to 37 branch offices.
- Total branches in India go up to 37
- To double sales force strength in current year
Aviva Life Insurance has yet again embarked on its expansion plans. The company today announced that it will be opening 13 new branches in the year 2005 taking its current strength from 24 to 37 branch offices. These 13 new branches will open in Chandigarh, Delhi (two locations), Hyderabad, Mumbai (two locations), Chennai, Nagpur, Kolkata, Bangalore, Vishakapatnam, Bhubhaneshwar and Goa.
Stuart Purdy, managing director, Aviva Life Insurance Company India Pvt Ltd, said: “In the last three years we have focused on building a well trained direct sales force that offers quality advice to customers. We are delighted that we are further expanding our presence and we will now be opening 13 new branches taking our total strength to 37. To service our customers better we will also be doubling our sales force strength in the current year.”
Shoumitro Roye, director, direct sales force said: “The opening of these branches will further increase our presence in the country. We have consistently focused on recruiting well-trained and high quality financial planning advisers. Aviva offers a modern profile of products, which are market linked. It is therefore critical for the sales force to be able to understand and clearly sell the products to the customer. Our team uses a focused sales approach of advising and guiding the customer on his varied financial needs.”
Aviva has been able to rapidly establish its presence in the Indian market by adopting a differentiated approach to sales, distribution, marketing and product strategy. We have more than doubled our business and our field force capacity has already increased to 5000 FPAs.
Aviva offers modern and contemporary unitised products that offer unique customer benefits like flexibility to choose cover levels, protecting the real value of the policy against inflation and partial withdrawals. Aviva’s products include whole life (LifeLong), term (LifeShield), endowment (LifeSaver), child policy (Young Achiever), single premium (LifeBond Plus), regular savings personal pension plan (PensionPlus) and a 5 year recurring premium investment plan (LifeBond 5).
For further information, please contact:
Vivika Dass
Aviva Life Insurance Company India Pvt. Ltd.
e-mail: vivika.dass@avivaindia.com