Chief Customer and Marketing Officer – subject to regulatory approval
Cheryl joined Aviva in May 2021 as Chief Customer and Marketing officer*. She is a member of the Group Executive Committee and reports to Aviva Group CEO, Amanda Blanc.
Before Aviva, Cheryl was Retail Marketing Director at NatWest for four years. She was a member of the Retail Bank’s Executive Committee with responsibility for marketing and communications for the NatWest, Royal Bank and Ulster Bank brands.
Cheryl has held a number of other senior roles including Chief Marketing Officer of AXA UK & Ireland and is also a Non-Executive Director at The Royal Mint.
She holds an MBA from Cranfield Management School and a Bachelor of Laws from University College London.
* Subject to regulatory approval.