Financial statements
In 2007 the US launched the ‘bright future’
brand campaign. The advertisements
feature a box of golden light to convey
that Aviva is an innovative life insurance
and annuity company that will help to
ensure our customer will have a bright
future. The ads featured in mainstream
TV, trade and consumer press.
One Aviva triangle
Reporting
In addition to presenting our results and financial position on an International Financial Reporting Standards basis, we also use European Embedded Value (EEV) as an alternative performance measure:
Alternative formats
Download our full financials in PDF or Excel format:
Accounting policies
The principal accounting policies adopted in the preparation of the financial statements. more
Independent Auditors report to the directors
Ernst and Young LLP is our registered auditor. Read their reports:
