Group structure
Aviva is the world's fifth largest* insurance group and the largest insurance services provider in the UK. We are one of the leading providers of life and pension products in Europe and are actively growing our long-term savings businesses in Asia Pacific and the USA. Our main activities are long-term savings, fund management and general insurance**.
We have premium income and investment sales of £49.2 billion and £364 billion of funds under management. We have 57,000 employees serving around 45 million customers.
On 28 February we announced the launch of Aviva Investors, our global asset management operation. For 2007, total investment sales of £6,983 million (2006: £4,910 million) and total fund management operating profit on an IFRS basis of £155 million (2006: £155 million) are reported in the regional split below.
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more detailsTotal sales 
(2006: £19,601m)PVNBP† £11,655m Investment sales £2,751m Net written premiums £5,896m £20,302m EEV operating profit 
(2006: £1,936m)Long-term savings £864m Fund management £41m General insurance £433m Other operations £(8)m £1,330m IFRS operating profit 
(2006: £1,853m)Employees and locations 
(2006: 33,251)Our life and general insurance businesses are based in York and Norwich respectively, with operations in over 35 UK locations. We also have overseas operations in India and Sri Lanka Morley our fund management business is based in the UK and has offices spread across the globe Major operating brands
Norwich Union is a market leader in the UK long-term savings market
Norwich Union Insurance is the leading general insurer in the UK and we also provide a wide range of motoring services through the RAC
Morley is one of the UK's largest active fund managers and the largest fund management business in the Aviva group
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more detailsTotal sales 
(2006: £17,018m)PVNBP† £14,914m Investment sales £1,572m Net written premiums £3,233m £19,719m EEV operating profit 
(2006: £1,581m)Long-term savings £1,543m Fund management £31m General insurance £442m Other operations £(45)m £1,971m IFRS operating profit 
(2006: £1,083m)Employees and locations 
(2006: 16,942)Major operating brands
Aviva has market leading presence across Europe in long-term savings and continues to lead the general insurance market in Ireland and the Netherlands. In addition we have a highly successful fund management business supporting the results in the region
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more detailsTotal sales 
(2006: £2,273m)PVNBP† £3,602m Net written premiums £1,412m £5,014m EEV operating profit 
(2006: £183m)Long-term savings £255m Fund management £3m General insurance £154m Other operations £(4)m £408m IFRS operating profit 
(2006: £164m)Employees and locations 
(2006: 4,659)Major operating brands
Aviva USA ranks first and second in the indexed life and indexed annuity markets, respectively
Aviva Canada is ranked second in the Canadian general insurance market
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more detailsTotal sales 
(2006: £2,572m)PVNBP† £1,429m Investment sales £2,660m Net written premiums £28m £4,117m EEV operating profit 
(2006: £92m)Long-term savings £91m Fund management £15m General insurance £4m Other operations £(13)m £97m IFRS operating profit 
(2006: £50m)Employees and locations 
(2006: 1,784)Major operating brands
In Singapore, we rank first in combined sales of long-term savings products, including unit trusts
Australia: seventh in individual protection market and sixth in the platform market
One of the fastest growing life insurers in Hong Kong
* Based on gross worldwide premiums at 31 December 2006.
** Typically includes motor, household, creditor, health, commercial motor, commercial property and commercial liability insurance.
† Present value of new business premium (PVNBP) is equal to total single premium sales received in the year plus the discounted value of annual premiums expected to be received over the term of new contracts, and is expressed at the point of sale.
‡ Belgium, Germany and Luxembourg are reported as part of the Netherlands results.
# Aviva announced on 31 January 2008 that it is to enter the South Korean life insurance market by forming a consortium with Woori Finance Holdings
Company Ltd.
Contribution to Group total sales
42%
1: UK
40%
2: Europe
10%
3: North America
8%
4: Asia Pacific