Consumer Attitudes Survey 2014

Three times a year Aviva surveys over 11,000 consumers globally to understand their circumstances. For the first time we are sharing a detailed analysis of this information for the UK and across Europe. Aviva’s Chief Marketing Officer Amanda Mackenzie talks about why Aviva is interested in our customers’ opinions and what we plan to do with the data obtained from CAS.

View all the reports for the Consumer Attitudes Survey 2014