Recognising right behaviours
We celebrate Aviva’s values through various programmes that recognise the efforts of employees and teams in their day-to-day business activities.
These include:
- Aviva Values in Action Awards, awarded to employees in India for exemplary behaviour
- CARE Stars, 100 of which were awarded to employees in China last year
- Aviva Super Star Awards in Singapore, awarded to those who consistently demonstrate Aviva’s values.
New recruits in some of our businesses each receive an induction to explain our values, while in Italy, they are outlined in a personal ‘passport’ that all new employees receive on joining. All our efforts in this area are monitored through the employee survey, which captures feedback on whether managers and employees are living the Aviva values.
Our values
Progressiveness – having a vision of the future, encouraging innovation and improvement, and championing continuous learning. It is about leading the industry by listening and responding to customers, and keeping ahead of the competition.
Integrity – behaving in a way consistent with professional and ethical standards. It is being open, honest and keeping commitments, taking personal responsibility for what we say and do. It is about earning trust and respect through honesty and fairness.
Performance – having clear goals and achieving them by everyone working towards them in an efficient manner.
Teamwork – committing to a common vision and objectives, depending on one another, pulling together, and sharing knowledge and learning. It is creating a sense of community in how we operate as a business, and means taking pride in our achievements.
Another Aviva Super Star
In Singapore, the Aviva Super Star Awards are given to employees such as Shaun Hay from Training and Development, our first recipient, and Christabel Chang from Employee Benefits and Healthcare (pictured), who consistently demonstrate Aviva’s values of progressiveness, integrity, performance and teamwork.

