A responsible company and employer
Corporate Social Responsibility
What we mean by CSR
Our CSR policy embraces performance in respect of standards of business conduct, the environment, human rights and health and safety as well as the promotion of good and fair relations with our employees, our suppliers, our customers and the broader community.
Looking after our customers
Our businesses are focused on looking after our customers. For example, Norwich Union Life has taken a market-leading approach to protecting policyholders’ interests. It is restructuring its pension strategy by writing all new pensions policies under a single scheme thereby enabling customers to move seamlessly between products and tailor their retirement planning to their own needs.
![]() Reduction in CO2 emissions |
![]() Hours volunteered |
![]() Amount donated to charitable causes and community initiatives |
Employees
The changing face of Aviva plc
Our worldwide workforce is made up of people from diverse cultural backgrounds. Developing a flexible and adaptable workforce is a key element in our determination to meet the changing needs of our business.
Listening to our employees
In 2005, we introduced our first global employee opinion survey to enable us to compare and contrast employee engagement between businesses worldwide. Over 41,000 employees have now participated and the results will enable us to identify and share good practice across the group. 2006 will see the first complete coverage.
Developing future leaders
We seek to identify and nurture our talented people. Our annual “organisation and development review” enables us to review talent on a consistent basis worldwide. This process is complemented by the Aviva Leadership Academy which provides international development opportunities for our future leaders.
![]() Countries in which we have employees |
Employees surveyed during 2005 |
In Morley, a programme has been introduced to help non-investment employees to understand better, think proactively about and anticipate industry issues. In our corporate office, staff have a quarterly opportunity to nominate a colleague or a team who have exemplified one or more of the Aviva values. Providing the tools to help employees make a difference and measuring progress is very important. Financial reward schemes now recognise those employees who really make a positive difference to our customers’ experiences.
Further details of our CSR programme can be found on our Corporate social responsibility section. Alternatively a printed summary copy of our annual CSR report is available from the group company secretary and the full report may be viewed on www.aviva.com/csr.






