Long-term savings Europe
Europe
We delivered a strong performance in Europe, despite some continued challenging economic conditions in a number of our markets. Long term savings sales were £5,683 million, an increase of 19% on the previous quarter (4Q09: £4,791 million) and up 9% on the first quarter of 2009 (1Q09: £5,035 million). Within this total, life and pensions sales were up 13% at £5,168 million (4Q09: £4,583 million, 1Q09: £4,735 million), a 12% increase on a local currency basis. Investment sales were £515 million, an increase of 72% on the first quarter of 2009.