Business summary

What we do

Aviva is the world’s sixth-largest insurance group. Our premium income and investment sales were £47.1 billion in 2010.

We provide more than 44.5 million customers with insurance, savings and investment products. We are the UK’s largest insurer and one of Europe’s leading providers of life and general insurance.

We combine strong life and general insurance and asset management businesses under a single strong brand, focused on providing customers with prosperity and peace of mind.

This combination provides us with reliable revenues from diverse sources and helps us to fund and grow our business more efficiently.

Regions in which we operate

Sales (2010)

IFRS operating profit (2010)

Distribution network

We offer our products through direct and independent sales channels and through bancassurance.